Investment in aging and new-fill Bourbon supports rapid growth of its super premium small-batch Jefferson’s Bourbons
Castle Brands Inc., a developer and international marketer of premium and super-premium drinks brands, announced this week that it has purchased an additional $4.2 million of aging and new-fill bourbon. These additional purchases bring Castle Brands total purchases of aging and new fill bourbon to $9.6 million for the current fiscal year.
John Glover, Executive Vice President and Chief Operating Officer of Castle Brands, said, “The continued investment in our aging bourbon inventory demonstrates our commitment to the Jefferson’s brand. Jefferson’s is one of the top five selling premium small batch bourbons and the only leading small batch brand not owned by a major spirits company. Growing our barrel inventory through opportunistic purchases, combined with our two new-fill programs, allows us to accelerate the growth of our Jefferson’s portfolio. We continue to build on the success of Jefferson’s and Jefferson’s Reserve through innovation and the introduction of new expressions, including the expansion of our wine finishes program and the launch of the next voyages of our Jefferson’s Ocean Aged at Sea bourbon, including Cask Strength and a ‘Wheated’ Ocean.”
Castle Brands is a developer and international marketer of premium and super-premium brands including: Jefferson’s, Jefferson’s Presidential Select, Jefferson’s Reserve, Jefferson’s Ocean Aged at Sea Bourbon, Jefferson’s Wine Finish Collection and Jefferson’s Wood Experiments, in addition to Goslings Rums and Stormy Ginger Beer, The Arran Malt Single Malt Scotch Whisky, The Robert Burns Scotch Whisky and Machrie Moor Scotch Whisky.