NEW RELEASE: Steph Curry Has His Own Bourbon Now – “Gentleman’s Cut”

Steph Curry's Kentucky Straight Bourbon Debut "Gentleman's Cut". Courtesy

If Steph Curry’s whiskey career is even halfway as ballin’ as his pro basketball resume, watch out world. Watch out.

The 4x NBA World Champ, 9x All Star, 2x Most Valuable Player is entering a new game. The long ball legend who essentially changed the landscape of modern basketball is aiming to transition his hardwood talents to another kind of wood…the oak kind. This month, he will debut his very own Kentucky Straight Bourbon – Gentleman’s Cut. .



  • 90 Proof
  • Distilled at Boone County Distilling Co (Northern Kentucky)
  • Mash Bill: 75% Corn, 21% Rye and 4% Malted Barley
  • Kentucky Straight Bourbon
  • Aged: 5 – 7 Years
  • Distilled using 500 gallon copper pot still
  • National Distribution (Southern Glazer)
  • SRP $79.99

A recent brand press release stated that Curry was substantially involved in every aspect of his new baby – blending, aging, and marketing. Here is a statement from Curry:

“Celebrations take on many different forms, from intimate gatherings to major milestones, and at the center of each memorable moment is a spirit rooted in history and tradition. I’m proud to have helped carefully craft a new signature Kentucky Straight Bourbon, Gentleman’s Cut. This rich, complex and bold bourbon is the perfect offering to commemorate life’s great occasions, and will be part of a raised-glass toasting moment in the lives of my fans, friends and family.”

Boone County Distillery. Northern Kentucky. Courtesy Boone County Distilling Company FB

Curry’s “SC30 Inc” has teamed up on this with a well respected figure in the wine producing world (Owner of Napa based Amuse Bouche Winery) – John Schwartz. Schwartz has over 30 years experience in the intricate world of wine making. Apparently he’s also a restauranteur with a degree from Cal Berkeley. Oh, and he speaks Japanese, French, and German. Yeah…underachiever.

“In close collaboration with Stephen, we produced a high-quality aged bourbon offered at a great value that will resonate with bourbon connoisseurs and help grow the craft bourbon category to our global audience,” said Schwartz.

The brand stated in a press release it is distilled and aged at Game Changing Distillery in Boone County, KY in a joint venture with Boone County Distilling Co.

We hope to learn more about Curry’s journey into Bourbon. What got him interested? Was there a special moment that lit his fire? It seems there would be easier ways to capitalize on one’s star power of his magnitude, like slapping your name on a beer endorsement. Appealing to a broader market with near instant national traction.

Then again, perhaps having one’s own spirit label is more appealing. Especially if it’s a hit, selling it for $1B+ might not be the worst thing in the world I guess…Good luck in your journey Steph, we look forward to trying your Bourbon.


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