NEW RELEASE: Old Forester 2024 “President’s Choice” Bourbon Has Landed

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2024 Old Forester "President's Choice". Courtesy

This week, Old Forester announced a surprise release of its most coveted and rarest expression, President’s Choice, just in time to celebrate Father’s Day. Per the brand, this is the largest PC drop in the label’s history.

Bottles from several single barrels went on sale June 12th online (where shipping is legal) and at Old Forester Distillery.

President’s Choice dates to 1964 when former Brown-Forman President George Garvin Brown II offered the first private single barrels to customers. That tradition continues today as Old Forester surprises consumers with a summer release of President’s Choice.

“President’s Choice is our most sought-after product – and most people never get the chance to buy a bottle,” said Master Taster Melissa Rift. “We’re excited to announce this special President’s Choice release just in time for Father’s Day.”

old forester
Old Forester Master Taster, Melissa Rift. Courtesy

The limited release comes from single barrels each with unique flavor profiles. The quality and characteristics of the barrels are crucial for the 7–12-year aging process and contribute to optimal flavor within the 105-120 proof range.

President’s Choice retails for $225.

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