Drake’s Virginia Black Decadent American Whiskey To Launch Initial Public Offering

Decadent American Whiskey. (PRNewsfoto/Virginia Black)

The Rapper and University of Kentucky Basketball Fan Wants You on His Team

Grammy-award winning and certified platinum-selling recording artist, Drake, in collaboration with acclaimed spirits producer and entrepreneur Brent Hocking, today announced the intention to file an initial public offering that will allow any investor the opportunity to invest in the Company’s vision to redefine whiskey. The offering is expected to commence at the end of the 1st quarter 2018. Individuals interested in learning more about the Virginia Black investment opportunity and registering an indication of interest, along with opening and funding their BANQ account to purchase shares once the offering commences, can click here.

Brent Hocking and Drake. (PRNewsfoto/Virginia Black)

Virginia Black is an aged Bourbon whiskey, focused on a high-rye content. It is distributed by Proximo Spirits, which lists Jose Cuervo and Bushmills among its roster of brands, and is available in 45 states and in Burundi, Ghana, Ireland, Kenya, Rwanda, Tanzania, Uganda, United Arab Emirates, and Zanzibar, as well as the United Kingdom and Canada.

The company launched a national commercial campaign on November 19, 2017 airing nation-wide on CBS, ABC, and TNT among other networks during NFL, NBA and holiday season programming. The campaign epitomizes Drake’s own self-deprecating humor beloved by fans and followers alike. A series of teasers for the commercial titled, “The Realest Dude Ever,” went viral after release on Drake’s Instagram, receiving over 20 million views.

TriPoint Global Equities, LLC, working with its online division BANQ, will act as the lead managing selling agent and bookrunner for the offering. The Company seeks to raise up to $30 million in its IPO. Virginia Black intends to use the proceeds from the offering to fund domestic and international expansion, sales and marketing, and for working capital and other general corporate purposes.

Founder and CEO Brent Hocking is known for creating award-winning brands and bottle designs. Hocking states, “Virginia Black is the perfect combination of exceptionally good juice in exquisite packaging at an accessible price. From inception, we wanted everyone to enjoy Virginia Black and are pleased to extend the opportunity to millions of Americans and other investors around the world to become part of the Virginia Black family.”

 

Caroline Paulus
Caroline Paulus is the Senior Editor for The Bourbon Review. She lives and writes in Lexington, Kentucky. Follow her on Instagram @misswhiskeyhistorian to keep up with her latest in bourbon news - and a few old finds, too.