For more than a century, both Diageo’s George Dickel Tennessee Whisky and McIlhenny Company’s TABASCO Brand Pepper Sauce, have celebrated their Southern roots. Now, with George Dickel TABASCO Brand Barrel Finish, these two brands are coming together in one bottle.
Finished in barrels used to age tabasco peppers for three years, George Dickel TABASCO Brand Barrel Finish has an untraditional spicy flavor. George Dickel takes its Tennessee whisky and rests it in these barrels for 30 days, allowing the spice and flavor of the tabasco peppers to infuse into the whisky. TABASCO Brand Pepper Sauce is then distilled to create an essence, which is carefully blended together with the whisky to create George Dickel TABASCO Brand Barrel Finish.
“George Dickel Tennessee Whisky and TABASCO are two of the most iconic brands the South has to offer for a reason – the craftsmanship that goes into creating these products is the real deal,” said Jeff Parrott, Director of American Whisk(e)y Development at Diageo. “Both brands have such a rich history, and we’re proud to collaborate with our friends at McIlhenny Company to marry their unique flavor with our quality Tennessee whisky.”
With summer right around the corner, George Dickel TABASCO Brand Barrel Finish can be enjoyed as a shot with celery salt on the rim, or with pickle juice or an ice chaser. Hitting shelves nationwide in May, George Dickel TABASCO Brand Barrel Finish has a suggested retail price of $24.99 for a 750 mL bottle at 70 proof.